How and when perceived CSR enhances employees' helping behaviour and creativity: moderating role of Ramadan food packages

Basit Öğe Kaydı
dc.authorid0000-0002-0722-3392
dc.contributor.authorBogan, Erhan
dc.contributor.authorDedeoglu, Bekir Bora
dc.contributor.authorUsman, Muhammad
dc.contributor.authorUnguren, Engin
dc.contributor.authorBani-Melhem, Shaker
dc.date.accessioned2026-01-24T12:31:28Z
dc.date.available2026-01-24T12:31:28Z
dc.date.issued2025
dc.departmentAlanya Alaaddin Keykubat Üniversitesi
dc.description.abstractCurrent study examines Ramadan food package as a moderator in the indirect impacts of employee CSR perception on helping behaviour and creativity via attitude toward helping others (AHO). The study also tests the role of positive reciprocity as a moderator on the link between AHO-helping behaviour and AHO-creativity. We collected research data from 705 five-star hotel employees in Alanya, T & uuml;rkiye. We used PLS-SEM to test the research model. Our findings indicated that AHO partially mediated the effect of employee CSR perception on helping behaviour and creativity. The positive reciprocity moderated the impact of AHO on helping behaviour and creativity. Moreover, Ramadan food package amplified the impacts employee perception of hotel CSR on creativity and helping behaviour through mediating role of AHO. The findings are discussed, and implications for both theory and practice are presented.
dc.identifier.doi10.1080/13683500.2025.2537230
dc.identifier.issn1368-3500
dc.identifier.issn1747-7603
dc.identifier.scopus2-s2.0-105011354219
dc.identifier.scopusqualityQ1
dc.identifier.urihttps://doi.org/10.1080/13683500.2025.2537230
dc.identifier.urihttps://hdl.handle.net/20.500.12868/5902
dc.identifier.wosWOS:001533780400001
dc.identifier.wosqualityQ1
dc.indekslendigikaynakWeb of Science
dc.indekslendigikaynakScopus
dc.language.isoen
dc.publisherRoutledge Journals, Taylor & Francis Ltd
dc.relation.ispartofCurrent Issues in Tourism
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/closedAccess
dc.snmzKA_WoS_20260121
dc.subjectPerceived CSR
dc.subjecthelping behaviour
dc.subjectemployee creativity
dc.subjectRamadan food package
dc.subjectattitude toward helping others
dc.subjectpositive reciprocity
dc.titleHow and when perceived CSR enhances employees' helping behaviour and creativity: moderating role of Ramadan food packages
dc.typeArticle

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