Higher Education Students' Social Media Platform Preferences for Educational Purposes

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dc.authorid0000-0002-6744-6838
dc.authorid0000-0001-7920-4361
dc.authorid0000-0002-5822-0829
dc.contributor.authorCelik, Birol
dc.contributor.authorUzunboylu, Huseyin
dc.contributor.authorDemirbas-Celik, Nur
dc.date.accessioned2026-01-24T12:26:48Z
dc.date.available2026-01-24T12:26:48Z
dc.date.issued2023
dc.departmentAlanya Alaaddin Keykubat Üniversitesi
dc.description.abstractThe aim of the study is to determine the preference rankings higher education students' social media platform preferences for educational purposes. The most used social media platforms in which people spend their time are respectively Instagram, TikTok, YouTube, WhatsApp, and Facebook in Turkey. These nine social media platforms were scaled using the method of pair-wise comparison. Participants of the study were 492 higher education students in Turkey. Data analysis was done using the Thurstone V. equation of state equation. In this research, social media tools preferred by higher education students for educational purposes are listed respectively as Instagram, WhatsApp, YouTube, Twitter, Snapchat, Telegram, Pinterest, Facebook/FB Messenger and TikTok. Also, the preferences of female and male higher education students upon social media tools for educational purposes are examined. According to this for female students it is listed respectively as WhatsApp, Instagram, YouTube, Twitter, Snapchat, Pinterest, Telegram, TikTok and Facebook/FB Messenger; and for male students, it is listed respectively as Instagram, WhatsApp, YouTube, Twitter, Telegram, Facebook/FB Messenger, Snapchat, and Pinterest.
dc.identifier.doi10.6018/red.491551
dc.identifier.issn1578-7680
dc.identifier.issue72
dc.identifier.scopus2-s2.0-85164730800
dc.identifier.scopusqualityQ1
dc.identifier.urihttps://doi.org/10.6018/red.491551
dc.identifier.urihttps://hdl.handle.net/20.500.12868/4943
dc.identifier.volume23
dc.identifier.wosWOS:001026122200005
dc.identifier.wosqualityQ2
dc.indekslendigikaynakWeb of Science
dc.indekslendigikaynakScopus
dc.language.isoen
dc.publisherUniv Murcia
dc.relation.ispartofRed-Revista De Educacion A Distancia
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.snmzKA_WoS_20260121
dc.subjectsocial media
dc.subjecteducational purpose
dc.subjectpreference
dc.subjectgender
dc.titleHigher Education Students' Social Media Platform Preferences for Educational Purposes
dc.title.alternativePreferencias de las plataformas de medios sociales de los estudiantes de educación superior con fines educativos
dc.typeArticle

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