Marketing efficiency in the distributive trade channel for onions in Osun State

dc.contributor.authorAdegbite, Adedeji
dc.contributor.authorAdejobi, Adedeji Olusayo
dc.date.accessioned2021-02-21T14:18:29Z
dc.date.available2021-02-21T14:18:29Z
dc.date.issued2018
dc.departmentALKÜ
dc.description.abstractThe perishable nature of vegetables demands an effective and reliable chain/channel of distribution for fast disposal. Performance of the existing distributive channels, marketing efficiencies of the channel operators and factors that influenced the marketing efficiencies of the marketing operators are integral to effective marketing. Much attention has not been given to this in the agricultural marketing literature in Nigeria. Marketing efficiency analysis revealed that marketing of onions by bulk merchants, wholesalers and retailers is most efficient in one of the selected markets at 149%, 343% and 275% respectively. Transaction loss, sales volume, transportation cost, wages, association dues, stall rent and cost of capital are factors that affect onion marketers in the study area.
dc.description.abstractThe perishable nature of vegetables demands an effective and reliable chain/channel of distribution for fast disposal. Performance of the existing distributive channels, marketing efficiencies of the channel operators and factors that influenced the marketing efficiencies of the marketing operators are integral to effective marketing. Much attention has not been given to this in the agricultural marketing literature in Nigeria. Marketing efficiency analysis revealed that marketing of onions by bulk merchants, wholesalers and retailers is most efficient in one of the selected markets at 149%, 343% and 275% respectively. Transaction loss, sales volume, transportation cost, wages, association dues, stall rent and cost of capital are factors that affect onion marketers in the study area.
dc.identifier.endpage212en_US
dc.identifier.issn2651-4192
dc.identifier.issue2en_US
dc.identifier.startpage195en_US
dc.identifier.urihttps://doi.org/10.29023/alanyaakademik.351608
dc.identifier.urihttps://dergipark.org.tr/tr/download/article-file/484444
dc.identifier.urihttps://hdl.handle.net/20.500.12868/1329
dc.identifier.volume2en_US
dc.language.isoen
dc.publisherAlanya Alaaddin Keykubat Üniversitesi
dc.relation.ispartofAlanya Akademik Bakış
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Başka Kurum Yazarı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.subjectchannel
dc.subjectdistributive
dc.subjectefficiency
dc.subjectmarketing
dc.subjectoperators
dc.subjectchannel
dc.subjectdistributive
dc.subjectefficiency
dc.subjectmarketing
dc.subjectoperators
dc.titleMarketing efficiency in the distributive trade channel for onions in Osun State
dc.title.alternativeMarketing efficiency in the distributive trade channel for onions in Osun State
dc.typeArticle

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