dc.contributor.author | Akgül, Yakup | |
dc.date.accessioned | 2021-02-19T21:20:53Z | |
dc.date.available | 2021-02-19T21:20:53Z | |
dc.date.issued | 2018 | |
dc.identifier.isbn | 9781522536291; 1522536280; 9781522536284 | |
dc.identifier.uri | https://doi.org/10.4018/978-1-5225-3628-4.ch007 | |
dc.identifier.uri | https://hdl.handle.net/20.500.12868/748 | |
dc.description.abstract | The aim of this chapter is to provide insights into the causal factor of people's internet banking acceptance. It endeavors to address a research need for extending the technology acceptance model (TAM) by adding contextual variables and its implication on e-customer satisfaction and e-customer loyalty. As trust and service quality has never failed to be a significant predictor in e-commerce research, this study proposes to integrate trust and service quality into the TAM to get a better understanding of e-banking adoption. A research model reflecting the effect of e-trust and internet banking service quality dimensions on TAM constructs is proposed. © 2018 by IGI Global. All rights reserved. | en_US |
dc.language.iso | eng | en_US |
dc.publisher | IGI Global | en_US |
dc.rights | info:eu-repo/semantics/closedAccess | en_US |
dc.title | An analysis of customers' acceptance of internet banking: An integration of e-trust and service quality to the tam - The case of Turkey | en_US |
dc.type | bookPart | en_US |
dc.contributor.department | ALKÜ | en_US |
dc.contributor.institutionauthor | Akgül, Yakup | |
dc.identifier.doi | 10.4018/978-1-5225-3628-4.ch007 | |
dc.identifier.startpage | 154 | en_US |
dc.identifier.endpage | 198 | en_US |
dc.relation.journal | E-Manufacturing and E-Service Strategies in Contemporary Organizations | en_US |
dc.relation.publicationcategory | Kitap Bölümü - Uluslararası | en_US |