Konu "Generations" için Araştırma Çıktıları (TR Dizin / Web of Science / Scopus / PubMed) listeleme
Toplam kayıt 1, listelenen: 1-1
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The Effect of Social Media Tools’ Effectiveness at the Purchasing Process on Consumer Behavior: Mediating Role of the Generations
(2022)Purpose - The primary purpose of the study is to determine the relationship between social media tools’ effectiveness at the purchasing process and consumer behavior in social media before and after the purchase. Another ...